Friday 5 June 2015

Healthcare Website Design – Why You Should Care

Did you know that nearly 95 percent of people who use the internet state that a poorly designed site was the main reason for mistrusting the credibility of a business? Do you also know that nearly 80 percent of people state that a website with confusing or blinding colors makes them automatically leave a website? These are little things that amateur web developers and many business owners do not pay attention to. This is unfortunate because it could easily be causing you to lose many potential clients, meaning you are leaving money on the table. MD Marketing Experts knows this, which is why we develop beautiful healthcare website designs thatensure future clients who view it know they are dealing with the best in the business – you!

Proper Healthcare Website Design Should:


·         Project Authority – A clean, minimalistic design is very in-line with the perception of a medical professional. A site that is too cluttered not only looks unprofessional, but can overwhelm clients and give them the impression that you too are disorganized.
·         Use Unique Images – While there is a certain healthcare website design style that works for medical professionals, one thing that should stick out are the images you use. Stock photos feel fake and tacky, but real photos of you and your staff make the site personal. When your patients walk in the door, you want them to feel like they know you and your staff before they ever even meet them.
·         Convince Patients To Call or Visit – A website shouldn’t just be a brochure on the internet, it should be a 24/7 salesperson for your practice. People are visiting your site because they are looking for a new doctor, so give them every opportunity to call you, email you, or schedule an appointment so you can lock down their business.

Healthcare Website Design Is Important For First Impressions


As technology grows, your website and business need to grow with it. There is an ever-changing palate that customers have as they get used to the same old stimuli, and old-school marketing techniques are being tossed to the wayside every day. The absolute worst thing you can do for your business is allow for a poor first impression. With competition always around the corner thinking of new and exciting ways to get more customers your business needs to stand out. MD Marketing Experts can provide elegant, useable, and impressive healthcare website designs that will generate not only interest in a potential customer, but convince them to schedule an appointment.

Don’t drive customers away with a poor healthcare website design; you worked hard to get to where you are as a medical professional, and with clients needing urgent attention, the last thing you need to focus on is your marketing strategy. Here’s a thought experiment—would a customer ever trust you to be their doctor if your office looked run down or dirty? If there is unnecessary clutter, no attention to cleanliness, and improper sanitation, not only will a customer run out of your office screaming, but you could very easily get shut down. You must treat your website with the same ruthless intensity because it is that important to your businesses success. MD Marketing Experts can do exactly that for you, we dedicate ourselves to nothing but excellence for your healthcare website’s design. When we get done helping you out customers are going to be commenting on how professional, and impressive, your business is. If that isn’t the best feeling in the world then we don’t know what is. 

If you’re ready to increase sales, and your bottom line, then give MD Marketing Experts a call at 888-428-7999 to discuss how we can create you a beautiful, functional, healthcare website design.

1 comment:

  1. Good explanation on Healthcare Website Design, i totally agree with you. all the topic that you have shared is very clear and knowledgeable..

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